What is Squarespace: Your Complete Guide to Website Creation
If you want to make a website but don’t know how to code, you may have heard about Squarespace. But what is Squarespace, exactly? Is it easy to use? Can you use it to build an online store, a blog, or a portfolio?
In this post, we’ll explain what is a Squarespace website, who it’s for, and how you can use it to get online quickly. We’ll also talk about the main features, the pricing, and what makes it a good choice for beginners.
What Is Squarespace?
Squarespace is an online tool that helps people create websites. It’s called a website builder. That means you don’t need any coding skills. You don’t need to hire a developer. You just sign up, pick a template, add your content, and your site is ready.
So when someone asks, "Squarespace, what is it?", the simple answer is: it’s a tool for building websites, blogs, and online shops.
A Squarespace website can be used for many things:
A blog
A personal website
A business website
An online store
A photography or art portfolio
It’s one of the most popular website builders today.
What Is a Squarespace Website Like?
A Squarespace website is clean, modern, and easy to use. All websites made on Squarespace follow mobile-friendly design, which means they look great on phones and tablets too.
So, what is a Squarespace website? It usually mean a site that:
Was built using Squarespace tools
Uses one of their template
Runs on Squarespace’s hosting
You don’t need to install any extra software. Everything is done on the Squarespace website itself.
Main Features of Squarespace
Let’s now look at the key things that make Squarespace useful. These are the tools and features that come with your account.
1.Templates
Squarespace gives you access to dozens of templates. These are ready-made designs that you can edit to suit your needs. However, if you already have a Squarespace website and want to change your template, you can follow the SEOSpace changing template guide.
You can change the colors, fonts, and layout
All templates are made to work well on mobile phones
Great for photographers, artists, and small businesses
You don’t need to worry about the design — just plug in your content.
2. Drag-and-Drop Editor
One of the best things about Squarespace is how easy it is to move things around.
You can click and drag elements like images, text, or buttons
No need to write any code
Just click, add, and arrange your content how you like it
This makes it very friendly for people who are new to websites.
3. Blogging Tools
Squarespace includes a full blogging system. You can:
Write blog posts
Add images and videos
Organize posts using categories and tags
Let people comment on your posts
It’s great if you want to share your ideas, stories, or updates.
4. E-Commerce Tools
Want to sell online? Squarespace makes it easy.
Add product pages
Accept payments through Stripe, PayPal, and Apple Pay
Offer digital or physical goods
Track orders, stock, and sales from the dashboard
You can turn your site into a full online store. However, if you already have an online store but on different website, you can easily shift to Squarespace by following SEOSpace store transferring guide.
5. SEO Settings
SEO (Search Engine Optimization) helps your site show up on Google.
Squarespace includes:
Page title and meta description editing
Clean URLs
Mobile-friendly design (Google likes this)
This means your site has a better chance of being found online. You can go through these reviews to get a better idea of Squarespace SEO.
How to Use Squarespace (Step-by-Step)
Now that you know what is Squarespace, let’s see how it works.
Step 1: Create an Account
Go to Squarespace.com and sign up for a free trial. No credit card is needed at the start.
After logging in, click on the Create Website button.
Step 2: Choose a Template
Pick a design that matches your style. You can change it later if needed.
Step 3: Add Your Content
Use the editor to:
Add text
Upload photos or videos
Create new pages
Add a contact form or buttons
Step 4: Set Up a Domain
You can use a domain name you already have, or buy one through Squarespace. All paid plans come with a free domain for the first year.
Step 5: Publish Your Website
Once you're happy, choose a plan, pay, and your site goes live!
Step 6: Use Blueprint AI for Enhanced Design Assistance
Blueprint AI is an intelligent tool that helps you create a stunning design quickly, without the need for advanced design skills.
It analyzes your content, automatically suggesting layout improvements and color palettes that align with your brand. This makes the design process smoother and faster.
Blueprint AI provides a smart preview of changes, allowing you to adjust and refine your design before going live.
Squarespace Pricing (Simple Breakdown)
There are four main pricing plans:
| Plan | Monthly Price (Annual Billing) | Best For |
|---|---|---|
| Personal | $16 | Simple personal websites |
| Business | $23 | Small businesses and blogs |
| Commerce Basic | $27 | Small online stores |
| Commerce Advanced | $49 | Growing e-commerce businesses |
All plans include:
Templates
Hosting
24/7 support
Blogging features
Free domain for one year
You can compare plans on their pricing page directly.
Who Is Squarespace Best For?
Squarespace is best for:
Small business owners
Creatives like designers, artists, photographers
Bloggers and writers
People selling services like coaches, or products online
If you want something simple, beautiful, and quick to set up, Squarespace is a good choice.
Pros and Cons of Squarespace
Let’s quickly look at the good and bad sides.
| Pros | Cons |
|---|---|
| Easy to use | No free plan (only 14-day trial) |
| Modern and beautiful templates | Fewer app options compared to platforms like WordPress |
| Everything is in one place | Less flexible if you want deep customization |
| No coding required | |
| Great for beginners |
However, for detailed analysis on pros and cons of Squarespace, you can also visit the SEOSpace guide for pros and cons of Squarespace.
Frequently Asked Questions
What do you use Squarespace for?
Squarespace helps you create a good-looking website with ease. Start by picking a template from their collection, then choose a custom domain name that matches your brand or idea. As you work on your site, you can personalize it by changing the colors, fonts, pictures, and content to fit your style.
What is Squarespace best for?
Squarespace offers an easy option for individuals and small businesses to build a website. It allows you to create attractive, mobile-friendly pages and includes useful tools for selling products online. With features like the Fluid Engine and built-in AI tools, editing your site is simple and fast.
Is Squarespace free to use?
Is Squarespace free? The short answer: nope. Unlike other website builders such as Wix and WordPress, Squarespace does not offer a free plan. However, Squarespace does provide a free 14-day trial for you to test out the platform and see if it suits your needs.
Conclusion
So, what is Squarespace? It's a simple website builder that helps you make beautiful websites fast. Whether you want a blog, an online store, or a personal page, Squarespace gives you the tools to do it.
You don’t need to know coding. You don’t need fancy tools. Everything is ready for you.
Try the free trial and build your first site. Once you get started, you’ll see how easy and fun it can be. However, installing our SEO plugin for Squarespace can make your journey a lot easier in terms of search engine optimisation.
